NEWS: THE DAILY MAIL & THE GUARDIAN'S CONTRASTING VIEWS

The Daily Mail and The Guardian are two of the most widely read newspapers, though with almost completely opposite views. The Daily Mail has slightly right-wing views, using its fascism opinions within the articles. Whereas The Guardian has slightly left-wing views, using more communistic view points. When looking at the ratings for the two newspapers, The Daily Mail has more readers, with 12,000,000 Facebook likes. Whereas The Guardian has 7,600,000 Facebook likes. The opposite views of the two newspapers, create a clean line between the readers; with both unable to even read the other newspaper cause of the extreme different views from opposite ends of the spectrum. I am going to look at front page headlines from the two newspapers, and analyse the contrasting views between the two, on the coverage of the same topics...




The Grenfell Tower Disaster

This was the headline the day after the Grenfell tower disaster; the front page is extremely striking using a shocking but real picture from the disaster. The actual headline its self uses language such as 'HELL', here involved in a pun. It helps to add severity to the rhetorical question it asks though also shows how the disaster was hellish. The headline is very short and abrupt, with no extra comments or opinions on why the fire was caused.

Here this picture shows The Guardian's headline after the Grenfell Tower tragedy. Firstly it show a very emotional picture of a women holding a picture of a missing loved one; this image makes the disaster feel very real to the reader, bringing it closer to home. The actual headline used is much more formal than The Daily Mail's, though still gives off the same low and saddened feel. The seriousness of the event is portrayed through the headline, using language like 'victims', making the audience feel even more sympathy towards everyone involved.










Brexit

Here this Daily Mail article shows one example of how readers responded to this sexist headline. The use of the pun creates a smooth sounding headline, grabbing the readers attention. Though the attached example of a tweet that was posted about the article, shows exactly the type of reaction that The Daily Mail had due to this front page focus. The fact that what should be the main focus of this article, Brexit, has been completely shadowed by a sexist comment - drawing attention to the females legs. This comment is extremely degrading towards Sturgeon and May, as the headline is sexualising their bodies instead of focusing on the very important and intellectual meeting they were having.

This post from The Guardian is very uplifting to the conservative supporters, which the majority of the Guardian readers are. By using the noun 'pledge', it is trusting for the reader, creating a promise that May will do her upmost to create a Brexit Britain'. This strong commitment which the headline produces, adds positivity to the political topic, and with the picture showing May laughing included helps to keep up this vibe. This article is very appealing to the target audience, with readers all supporting the same political party; the paper is able to get away with this bias view due to the readers all falling into the same political bracket.

The US Presidential Election

This headline on the US Presidential Election uses play on words to create a fun feel to the topic. The use of the pun through the headline, comparing Trump to an earthquake, adds humour to the topic. This helps to make the recent seriousness of the US presidential election seem more light-hearted. The headline also quotes 'seismic election' and 'shockwaves', again adding to the extended metaphor used. The Daily Mail does present a slightly biased opinion though in this following article. By describing Donald Trump in this extreme way, it creates a slightly negative feel to his views and ways.









In this Guardian front page cover, the headline produces a more mutual view on the US presidential election than what The Daily Mail printed. The article is written with a positive perspective, saying how Trump had 'defied expectations'. The photo which has been printed along side the headline shows Trump supporters happy with the result. However The Guardian doesn't provide its readers with a clear opinion on the topic. When the US presidential debate was in the media, there was constant disagreements in the UK printed papers if the readers didn't agree with what their trusted paper had printed. Therefore this might explain why The Guardian doesn't reveal a true opinion, though the positivity of the article does imply that they are supporting of Trump's party.







The Manchester Terror Attack

This headline is very blunt, explaining exactly what happened at the Manchester Arena. The headline uses the noun 'carnage', expressing the severity of the situation that occurred, helping to grab the readers attention when looking at the front page of newspapers. The by-line then gives shocking facts and figures, quoting how '19 are dead' in the 'terror blast'. The picture which The Daily Mail uses also helps to present the article in a sensitive way, giving a clear picture of what sort of events occurred after the terror attack that evening.

Here, The Guardian presents a similar image that The Daily Mail presented. Though the use of an alteration, 'murder in Manchester' has a more professional feel, compared to the Mail. Again though, the picture used on the front cover is extremely similar to which The Mail used. Hence it creates a similar emotional feel to the previous Daily Mail front page, showing bluntly exactly how extreme the events of the attack was. The Guardian gives statistical information on the event also, placing this shocking information in the headline, unlike The Mail who places this information in the article.











The Madeleine Mccann Case

In this Daily Mail front page, it creates a more positive feel to the topic which has been in and out of the media for a decade. I personally feel that reader would never get tired of hearing of this missing persons case, as it was such a major event when it first occurred. Whereas in other news stories, readers become uninterested and so the stories become unpopular and so other headlines must be found. Therefore whenever the most minor detail is found on the disappearance of Madeline, it often makes front page news.
The picture which is included with the headline is very effective with the story as it is the original and most known picture which was connected with the case 10 years ago. Hence it will help for people to reconcile and remember previous gripping information, hopefully making them want to buy the newspaper and read the article.

Compared to The Daily Mail's article on the same 'new discovery' into the McCann disappearance, The Guardian makes it clear that the story is not the news priority of that days paper. An article about the Chancellor and immigration takes centre stage, with the article on Maddie's case being printed in smaller font though still on the front page. The image used with the article shows two new suspects, and so therefore if someone hadn't read the article they would not glance at the paper and link it to the McCann disappearance. This could imply that The Guardian can rely on the fact that they have daily subscribers and readers. However The Daily Mail may have to make each daily headline appealing to the passing readers to make them buy and read a copy.





















Many important events occur everyday which don't get published in national newspapers, this is due to being deemed not 'newsworthy' enough. This happens a lot in 2017 as reoccurring events happen. For example, in London knife crime is one of the largest killers, though still doesn't get reported on. However whenever a terrorist attack occurs, this is always reported on, even though a recent knife crime might have caused more damage and deaths...